12Feb
In terms of expansion, Google shares its tendency with Alexander the Great. Google is certainly the uncrowned king of the Internet, but it keeps extending its territories by launching new products. However, not every product enjoys as successful a fate as Gmail. After Google Wave failed to create waves among netizens, the company has launched another sensation – Google Buzz.
Google Buzz – Sneak Preview
Google Buzz is another bold step from the company to jump on the social networking bandwagon. Why bold? Because, Google already has tried its luck with Orkut.com and OpenSocial.com. However, the search engine giant was unable to dominate social ties that exist among internet users worldwide.
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Posted by: Mayank Saxena
Tags: APIs, Applications, Facebook, Focus, Gmail, Google, Google Buzz, Google Maps, Google Wave, Industry, Product, Social Media, Social Networking, Trends, Twitter, Wave, Web2.0
27Jan

Is it a netbook? NO…
Is it a smartphone? NO…
It’s an iPad!
Astounding? NO…
Amazing? NO…
It’s simply… unbelievable!
“So much more intimate than a laptop and so much more capable than a smartphone,” Steve Jobs said at Apple’s biggest product launch since the iPhone three years ago.
Why iPad Will Become An iFad
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Posted by: Priya Nigam
Tags: Apple, Apple Tablet, Focus, Gadgets, Industry, iPad, PC, Solutions, Trends
17Nov
Nothing is predictable in any industry. Even the best known names in the hospitality industry cannot determine or predict how consumers will buy or make their choices. No doubt, online hotel marketing strategies will be very strong in creating a well-executed presence for every hotel in the virtual world.
Three effective tips to consider are:
- Analyze where you have spent your money for marketing and determine the returns you have received from your spend.
- Consider that meta and search that are important areas to spend on in years to come.
- Offer useful website tools such as currency converter to engage customers on your website.
Here is a checklist for you to consider if you plan to grow your hotel’s visibility through smart online marketing strategies.
What are Your Hotel’s Distribution Channels?
Posted by: Swapna Raghu Sanand
Tags: Business, Checklist, Focus, Guide, Hospitality, Hoteliers, Hotels, Industry, Online Marketing, Solutions, Strategy, Tips, Trends
19Feb
The world of fashion is a mélange of colors, fabrics, textures, concepts, brilliant creativity and a million fabric swatches that designers base their ideas from. It’s not about brands, seasons or just runway shows. It’s about mirroring what you are from in life, donning a Creator’s robes to visualize beauty, transform whites into a million shades of multiplicity and detailing it with just about anything the earth can offer such as shells, stones, gems and whatever catches artistic fancy. It’s about telling the world how beautiful it is through a larger vertical through phases of conceptualization, design, visual merchandising and showcasing.
Here are some top global trends to watch out for in 2009:
Pre-collections
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Posted by: Swapna Raghu Sanand
Tags: Business, Fashion, Fashion Design, Focus, Industry, Marketing, Online Marketing, Strategy, Trends
05Feb
The New Year 2009 has begun amidst a lot of worries about global recession. For the hotel industry, this has been the worst of times, as most hotels around the world are struggling to tackle the problem of lowest occupancy rates. This is a first, since 1971. However, hoteliers are sure to devise creative and innovative ways to attract their guests and earn their trust once again. Inevitably, most luxury facilities in the hospitality sector would have to work doubly hard to demonstrate how unique and satisfying their offers would be so as to justify the greater expense. That’s why there is so much debate about innovative trends in the global hospitality sector.
So, here’s a mixed bag of global trends that is sure to interest those who are keen to understand what’s in store for the global hospitality segment:
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Posted by: Swapna Raghu Sanand
Tags: Business, Focus, Hospitality, Hotels, Industry, Marketing, Online Marketing, Solutions, Strategy, Trends
08Oct
In any business, it’s critical to focus and direct all available energy and resources into meeting predetermined goals. Recently, while I was reading the book The Five Dysfunctions of a Team, a quote caught my attention:
“If you could get all the people in an organization rowing in the same direction, you could dominate any industry, in any market, against any competition, at any time.”
Organization focus should be visible in every aspect of your business. This is true even for your website, be it a corporate website or a transactional or social one. Many websites, even several corporate ones, look cluttered and do not clearly bring out the product/service that is being offered. This dilutes the messaging to your potential customers or employees.
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Posted by: Harish Agrawal
Tags: Business, Business Design, Corporate Websites, Focus, Usability, Web Development
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