Is it a netbook? NO…
Is it a smartphone? NO…
It’s an iPad!

Astounding? NO…
Amazing? NO…
It’s simply… unbelievable!

“So much more intimate than a laptop and so much more capable than a smartphone,” Steve Jobs said at Apple’s biggest product launch since the iPhone three years ago.

Why iPad Will Become An iFad

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Nothing is predictable in any industry. Even the best known names in the hospitality industry cannot determine or predict how consumers will buy or make their choices. No doubt, online hotel marketing strategies will be very strong in creating a well-executed presence for every hotel in the virtual world.

Three effective tips to consider are:

• Analyze where you have spent your money for marketing and determine the returns you have received from your spend.
• Consider that meta and search that are important areas to spend on in years to come.
• Offer useful website tools such as currency converter to engage customers on your website.

Here is a checklist for you to consider if you plan to grow your hotel’s visibility through smart online marketing strategies.

What are Your Hotel’s Distribution Channels?

• Does your hotel associate itself with major credit card companies?

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Bing Search Engine

With the launch of Bing earlier this month, Internet marketers have something new to work on. Going by the basic scheme of things, let me keep this blog post extremely simple.

What is Bing?

Bing represents Microsoft’s quest to beat Google in the search engine war. The company is advertising Bing as a “decision engine” and aims at keeping searches simple and organized. It attempts to help people deal with information overload and make decisions faster and with greater ease.
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The New Year 2009 has begun amidst a lot of worries about global recession. For the hotel industry, this has been the worst of times, as most hotels around the world are struggling to tackle the problem of lowest occupancy rates. This is a first, since 1971. However, hoteliers are sure to devise creative and innovative ways to attract their guests and earn their trust once again. Inevitably, most luxury facilities in the hospitality sector would have to work doubly hard to demonstrate how unique and satisfying their offers would be so as to justify the greater expense. That’s why there is so much debate about innovative trends in the global hospitality sector.

So, here’s a mixed bag of global trends that is sure to interest those who are keen to understand what’s in store for the global hospitality segment:
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