• 17Jun

    Bing Search Engine

    With the launch of Bing earlier this month, Internet marketers have something new to work on. Going by the basic scheme of things, let me keep this blog post extremely simple.


    What is Bing?

    Bing represents Microsoft’s quest to beat Google in the search engine war. The company is advertising Bing as a “decision engine” and aims at keeping searches simple and organized. It attempts to help people deal with information overload and make decisions faster and with greater ease.

    How is Bing Performing?

    According to a report published by Web traffic tracking company Statcounter on June 4, Bing accounted for 16.28% of the US search market, surpassing Yahoo’s 10.22%. Of course, Google still had the lion’s share (view graph). Although Bing did receive a large number of hits in the first week of its launch, it is currently behind Yahoo (and of course Google).

    Top 5 Search Engines from 29 May 09 to 04 Jun 09

    Top 5 Search Engines from 29 May 09 to 04 Jun 09

    Should you SEO for Bing?

    Of course! Whether or not Bing will take over Google is yet to be seen. Microsoft has budgeted $80 million for marketing the decision engine, which is sure to draw new visitors.

    How is SEO for Bing Different?

    Till now, Google dominates more than 70% of the global search market. However, when it comes to the SEO race, no one wants to be left behind. So, here are some tips that will help you SEO for Bing.

    Domain Age: Bing is a lot harsher about domain age than Google. The longer your domain has been registered, the more favor it will find with Bing. One may consider acquiring older domains to enhance the chances of being picked up by Bing.

    Length of Text: For Bing, size does matter. So, ensure that your webpages have content of at least 300 words. The length of the text is more of a significant factor for Bing than it is for Google.

    Link Out: Google alters your page rank based on the relevance of the link out webpages. Often, people are unsure of how a particular link out would impact their webpage and steer clear of this option. However, Bing likes link outs and increases the page ranking of those webpages that have more of them.

    Title Tag of your Page: The title tag is of utmost importance for Bing. Without the relevant keyword in this area, your complete SEO efforts could be wasted.

    Title Tags of Other Pages: When you link out from your page, ensure that the title tags of the pages you have linked out to have the keyword that is most relevant to your page. Bing simply loves this.

    Link Popularity: Google is more fascinated with link popularity than Bing.


    The author, Priya Nigam, is the Chief Content Development strategist in the organization.

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    Posted by: Priya Nigam @ 7:13 am

    Tags: , , , , , , ,

  • Keep Publishing the QUALITY, you don't have to do SEO =P

  • I think SEO strategies for GOOGLE and Bing are same.There is no any difference.If we do SEO for Google that is enough for targeting other search engines.

  • The post is really great but we mostly optimize the website for Google and we don't bother much about Bing. Google is most popular search engine across the globe.  

  • Thanks for getting into the real nitty gritty of the link out and title tag relationship. I've heard it before - but now I understand it. If anyone skimmed over that critical part - go back and reread it!

  • Almost 80-90% of the internet users around the globe use google as there friendly search engine. don't waste your time.

  • This is really a nice content.The new tool has a drop down box on their main search page which recommends search queries.I appreciate to this one.Thanks to share this blog with us.

  • The tips you shared in the post about seo tips for bing are very informative for all those who are looking for it. There are many people who don't have that much of knowledge due to which they lack in promoting their business. But with the help of your post, they will definitely succeed.

  • Directory submission is very important while doing seo for your website.Impressive written article.Thanks for sharing.Keep sharing in future too.You are doing a great job.

  • These SEO tips are targeted for those people who already know SEO.The written skill is so good.I am impressed to this one.This is a great article.Thanks to share this blog.Keep it up.I will keep share in future.

  • Your absolutely right on this one Yena.

  • Google is quite dominant in Search. I think companies like Microsoft or yahoo should try to be innovative and unique in ideas. That’ll make them sustain.Bing is a  web search engine that finds and organizes the answers you need so you can make faster, more informed decisions.Bing needs to improve its market share, there is no doubt about that.

  • Well written article.I appreciate your writing skills.Its great.I really like the concept of this post and I feel that this is a very unique and rare information that you have managed to compile.You have done a great job by sharing this post with us.I like this post.Keep sharing with us in future too. 

  • Its hard to find informative and accurate info but here I found…for getting indexed on the search engines

  • yes I also believe Bing is certainly different from Google. I have also use sometime . Very nice post.

  • Thanks for these tips. But will Bing ever match Google? I hope so in the future.

  • Thanks. it s good article.

  • I have a question about this: How did you reach these conclusions? You seem to be pretty sure of them.

  • Firstguy5

    I had ping the bing for my website http://www.addenda.us so many time, even its daily updated, new content there but no crawl

  • I found one similar post without any comments below it. I would also like to hear more about how you got to these conclusions. I already know about how to get high with google SEO, but some more information about how to SEO for Bing would be appriciated.

  • Great post I must say. Bing has proved to be very effective for me as most of my traffic generated after I started working with Bing.

  • mydisk

    Thanks for sharing! Veri Kurtarma

  • Bing is certainly different from Google.  I often find some sites ranking very well in Bing but not in Google and vice versa. Rarely both untill alot of work has been carried out.

  • Bing has really made a good start, I guess in few months SEO 's will construct a separate plan for Bing search engine like Google......

  • When we do SEO, we focus on google but not thanks to you for the seo for bing search engine.

  • bing is one of the search engine used by people just like google and yahoo. In SEO your site will rank not just in one search engine sites but mostly to all major search sites. Thanks for the tip. 

  • Can Dogan

    This information worked for me to, thanks

  • thanks for the share bookmarked it for future 

  • I will try it. I hope it make me happy on bing

  • the target should be on google panda now...

  • Optimizing a website Bing is pretty hard to do. I'm not keen on link popularity, but it seems that if the site is really important that you are using keywords.

  • Alexis Dreatori

    Optimizing a website for Bing is quite hard to do. They're not fond of your link popularity but rather, it looks if your website is really relevant to the keywords that you're using.

    SEO Reseller

  • the content shown in the video and what had written on this article greatly help me gather some useful ideas. thanks a lot for having this article.

  • I thank everyone who's really very good information. This information worked for me too...

  • thanks for the important tips for the other search engine....

  • thanks for the share

  • high quality article, thank you nice sharing, yalitim izmir

  • Avram

    good point 

  • thanks for the tips ...i will definitely implement it

  • Thank you for the post. I found the information to be informative and useful.

  • Iron

    Thanks for sharing information

    Driveway gates

  • KB

    Very good information for me

    Set up a company and umbrella company

  • Thats interesting about Bing caring more about domain age than Google.  I wonder how big a deal it actually is. You've writtin a nice article, and even though it is years old, it seems to be popular among many webmasters, including me =)
    K. Jones

  • I found this is an informative and interesting post so i think so it is very useful and knowledgeable. I would like to thank you for the efforts you have made in writing this article. I am hoping the same best work from you in the future as well. In fact your creative writing ability has inspired me. Really the article is spreading its wings rapidly.

  • Syjuban20

    Thanks for this SEO tips that caters to Bing. I will try this to rank well in Bing.

    web design australia

  • thanks 4 the tips it helps me alot...thanks alot moderator

  • Without a doubt that Bing is an important player when it comes to search engines. It certainly not as good as Google but a responsible SEO should take into account this. Bonus Unibet

  • Thanks for explaining about Bing. I am glad to visited here and come to know about if we are doing seo in Bing search engine then you also get traffic or benefit from Bing....

  • Marcko

    Right now, I find it difficult to rank well with Bing and I guess I will experiment on my other websites using these tips. Thanks.

    SEO reseller

  • ron taller

    The awesome fresh articles keep me coming back here time and time again. thanks again so much.çatı

  • Upulmail

     Very good                         www.slghot.com

  • JitendraVerma

    Thanks for sharing this info .Bing is increasing fast .So there is need for the bing seo also .Please write a post on how the bing crawlers works .Thanks for the great info ..


  • Thank you very much for this seo information.

  • Thank, great job.

  • Guest

    Very great tips. The hands of health care. Very nice sharing.

  • Arda Beyaz

    Thanks for the advice seo for Bing.

    Arda Beyaz - Banko iddaa tahminleri

  • This is a good post about Bing SEO. It has been a hot talking point lately and is good for people to get some clarification.

  • Good tips especially for us beginners in blogging. thanks for the post.

  • You should join Bing in a residential area forums which help to increase your website search engine SERP Bing. If the site is better able Bing right target keywords your site traffic is Bing.

  • Thank you for sharing this information. When mentioning "link out" is this to mean links that a page that is linking to another site as opposed to an "inbound link?"

  • Thanks for sharing! This is such an amazing blog post with almost everything I need to know about SEO.

  • Thanks alot, im ranked really high on bing but im trying to be like that on google, for some reason i only succeed on bing

  • Yeah...

    Interesting seo tips....see few more seo tips to getting rank well http://www.seosemway.com/2010/...

  • try to target the keywords first and then try to optimize it.. you can optimize the site in two ways off page site optimization and on site optimization

  • Normally I wouldn’t comment on posts but I felt that I had to as your writing style is actually good. You have broken down a tough area so that it easy to understand.

  • Very good info guys.! Helpful enough for the next SEO Campaign

  • Thanks for sharing these tips. It would definitely help others to rank high on bing.

  • Bing is aslo one of the most popular search engine in the world next to yahoo and Google. So it is also requires for you to do SEO in this search engine.

  • I think for business Seo is very important for every business. I think SEO has main component to ranks faster web pages s higher. now seo is very important in every field.I used the seo plugin it work nice with good stability and have good performance while using..give good compability. thanks for sharing such nice information...

  • Developers in DC

    I ask one thing that My site is good on Google but at Bing Search Engine my site is very poor.Why ?

  • test

  • Thanks for the advice seo for Bing.

  • Seo

    Thank you very much for this seo information.

  • I guess the best SEO is being honest. Write your article well, link to correct sources and put keywords and tags related to it.

  • Though it's true that Bing is yet to become a big influence in the search game and SEO, it is still goo to keep it in mind when doing campaigns because we may never one day it may become the standard.

    Thanks for sharing this insightful article.

  • Thanks for your tips. Bing is useful in some ways even though Google and Yahoo are the widely used by people yet Bing is still important.

  • I'm interested on the linking-out bit you talk about. Is the idea that Bing is looking for websites with a lot of information (ie., links to other websites)? So far, I'm pretty unimpressed with what Bing turns up as search results. It seems like what you say about links coming in to your site are less important for Bing than Google. Keywords in your Title also seem important but the results are pretty strange. Thanks for the blog though

  • I agree with you on this, I'm not real impressed with what it offers up. I do see a significant increase in some revenues from Bings traffic, which is why I'm trying to learn more about it. Google has become more of a marketing engine.

  • Thanks for giving some unique and prolific information. Thanks for sharing the information.

  • Great tips.Thanks for sharing.

  • Good article and great video but i think in all search engine optimization tips is same specially for Google, Yahoo and bing

  • Thank you for the great tip.My site is well ranked in google and yahoo, but some times it didnt ranked for the main keywords in Bing. I should take more care in the basis of these tips.

  • I'm glad China is starting to loosen some of their restrictions on the internet. Now more websites are accessible.

  • Thanks for the list of Bing tips. Domain age and title make sense. But how did you determine that having at least 300 words is important, and why 300? jack

  • Sanket

    I think I should try it, Who knows it will increase visitors to my site.

  • Very well written. This is the kind of information that is useful to those want to increase their SERP’s. Keep up the good work.

  • I've been using Bind since its release to help my clients (specially in the Travel area) and so far it's been very successful. I guess the new kid on the block is doing a remarkable effort to compete strongly with Google. In the end, the big benefits are for us, since we have more options to choose from.

    Awesome post. Keep up the great work!


  • Thanks for the tips. I just checked my rankings in Bing and it looks like its time for me to tackle my SEO for this search engine!

  • Tips on Bing are quite useful. For any SEO professional, these are quite handy.

  • nicely presented and great tips for bing...im looking forward to this

  • This is excellent and will be much needed by people, from the sounds of it, its not that far from Google's policy. can i just add one thing is that to get the right description on the SERP when it comes up you need to put a meta tag, other wise it comes from DMOZ. see here http://www.impactmedialtd.co.u....

    Sorry if this comes across as spam, i don't mean it to, just that its relevent

  • Thanks for including our link, please note this article has now moved to http://www.koozai.com/blog/sea... as we have rebranded as Koozai.

  • This is one great idea though but I don't know if everyone would love to use Bing as their "decision engine" for users are firstly introduced to Google, Yahoo and MSN and I don't know if they would still need to transfer to another search engine. That's the thing to decide though!

  • Still early doors to measure any Bing efforts with any kind of accuracy but a lot of the usual rules still apply so we will see when their market share increases.

  • Interesting. I am getting as high as 6% of traffic from Bing on one of my sites, but the others are 3% or less. If age of domain is a big deal, not much one can do about that. How big a factor do you think linking out is? What kinds of tests have been done?

  • Thanks for the tips. I am already getting visits from Bing, but obviously not as many as Google. I have never been very successful with Yahoo, but every bit counts.

  • Interesting !!
    I am not getting visits from bing but hope for the best in future

  • yaa Interesting update i think MS search engine (Bing) won’t catch Google but it's very difficult because Bing’s results are way better than Yahoo’s but not up to Google’s standards yet.

  • In my experience I find that Bing take a great importance of domain name. First results for a search is often a domain name composing with the terms of the search.
    Don't you think ?

  • Yes, I love the mouse-over effect for the image search on Bing. MS can surely do a better job with the maps, however. I think I need a little more time to grasp what bing can do for me as a "decision engine"...

  • Thanks for the Tips Priya. Bing is not bad at all. I love the way image search works on Bing. Good work by Microsoft.

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