2003, 2023

Got an Appetite for SEO? E-E-A-T Your Way to the Top of Google Searches

By |March 20th, 2023|Categories: Content Marketing|0 Comments

Google has made first-hand experience the most important factor for its search ranking by upgrading its E-A-T page ranking guidelines to include an extra "E." The new E-E-A-T or Double E-A-T is a search rating guidelines update that stands for

2411, 2022

India Leans on Fintech to Turbocharge Economic Growth

By |November 24th, 2022|Categories: Finance, Fintech|0 Comments

Just a couple of years back, we waited with bated breath for the pandemic to ease and for global economic growth to reaccelerate. In 2022, that became a fast fading dream. Storm clouds gathered over the global economy, as the

2211, 2022

What Steven Spielberg’s Movies Teach Us About Fintech Marketing

By |November 22nd, 2022|Categories: Content Marketing, Finance|0 Comments

From a very questionable first movie, Firelight (1964), Spielberg has definitely emerged as an immaculate storyteller. But if you thought his movies are either about science fiction (read murderous dinosaurs and adorable aliens) or about real-life legends (read Schindler’s List

310, 2022

16 Slang Words You Need to Know When Writing for Gen Z

By |October 3rd, 2022|Categories: Creative|0 Comments

Nearly 5,400 new words are created annually, according to Global Language Monitor. In April 2019 alone, 640 words were added to the Merriam-Webster dictionary. Some of them already existed but were adjusted according to their new usage. Most of them

3009, 2022

Can AI Create Better Content Than Humans?

By |September 30th, 2022|Categories: Technology|0 Comments

Just two years ago, OpenAI launched the beta version of its GPT-3 language generator, the biggest leap towards generating human-like AI content. However, developers soon found that it doesn't pass the Turing test, implying that technology has many more miles

2909, 2022

“Intelligent Content” For a Killer Marketing Strategy in 2023 and Beyond

By |September 29th, 2022|Categories: Content Marketing|0 Comments

How do you connect with and support the customer at every stage of their journey you’re your business? The answer is simple – content. It is no less than an asset that helps build trust and contributes to brand equity.

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