With the launch of Bing earlier this month, Internet marketers have something new to work on. Going by the basic scheme of things, let me keep this blog post extremely simple.
What is Bing?
Bing represents Microsoft’s quest to beat Google in the search engine war. The company is advertising Bing as a “decision engine” and aims at keeping searches simple and organized. It attempts to help people deal with information overload and make decisions faster and with greater ease.
How is Bing Performing?
According to a report published by Web traffic tracking company Statcounter on June 4, Bing accounted for 16.28% of the US search market, surpassing Yahoo’s 10.22%. Of course, Google still had the lion’s share (view graph). Although Bing did receive a large number of hits in the first week of its launch, it is currently behind Yahoo (and of course Google).
Should you SEO for Bing?
Of course! Whether or not Bing will take over Google is yet to be seen. Microsoft has budgeted $80 million for marketing the decision engine, which is sure to draw new visitors.
How is SEO for Bing Different?
Till now, Google dominates more than 70% of the global search market. However, when it comes to the SEO race, no one wants to be left behind. So, here are some tips that will help you SEO for Bing.
Domain Age: Bing is a lot harsher about domain age than Google. The longer your domain has been registered, the more favor it will find with Bing. One may consider acquiring older domains to enhance the chances of being picked up by Bing.
Length of Text: For Bing, size does matter. So, ensure that your webpages have content of at least 300 words. The length of the text is more of a significant factor for Bing than it is for Google.
Link Out: Google alters your page rank based on the relevance of the link out webpages. Often, people are unsure of how a particular link out would impact their webpage and steer clear of this option. However, Bing likes link outs and increases the page ranking of those webpages that have more of them.
Title Tag of your Page: The title tag is of utmost importance for Bing. Without the relevant keyword in this area, your complete SEO efforts could be wasted.
Title Tags of Other Pages: When you link out from your page, ensure that the title tags of the pages you have linked out to have the keyword that is most relevant to your page. Bing simply loves this.
Link Popularity: Google is more fascinated with link popularity than Bing.
The author, Priya Nigam, is the Chief Content Development strategist in the organization.
Good article and great video but i think in all search engine optimization tips is same specially for Google, Yahoo and bing
Great tips.Thanks for sharing.
Thanks for giving some unique and prolific information. Thanks for sharing the information.
I’m interested on the linking-out bit you talk about. Is the idea that Bing is looking for websites with a lot of information (ie., links to other websites)? So far, I’m pretty unimpressed with what Bing turns up as search results. It seems like what you say about links coming in to your site are less important for Bing than Google. Keywords in your Title also seem important but the results are pretty strange. Thanks for the blog though
I agree with you on this, I’m not real impressed with what it offers up. I do see a significant increase in some revenues from Bings traffic, which is why I’m trying to learn more about it. Google has become more of a marketing engine.
Thanks for your tips. Bing is useful in some ways even though Google and Yahoo are the widely used by people yet Bing is still important.
Though it’s true that Bing is yet to become a big influence in the search game and SEO, it is still goo to keep it in mind when doing campaigns because we may never one day it may become the standard.
Thanks for sharing this insightful article.
I guess the best SEO is being honest. Write your article well, link to correct sources and put keywords and tags related to it.
Thank you very much for this seo information.
Thanks for the advice seo for Bing.
I ask one thing that My site is good on Google but at Bing Search Engine my site is very poor.Why ?
I think for business Seo is very important for every business. I think SEO has main component to ranks faster web pages s higher. now seo is very important in every field.I used the seo plugin it work nice with good stability and have good performance while using..give good compability. thanks for sharing such nice information…
Bing is aslo one of the most popular search engine in the world next to yahoo and Google. So it is also requires for you to do SEO in this search engine.
Thanks for sharing these tips. It would definitely help others to rank high on bing.
Very good info guys.! Helpful enough for the next SEO Campaign
Normally I wouldn’t comment on posts but I felt that I had to as your writing style is actually good. You have broken down a tough area so that it easy to understand.
try to target the keywords first and then try to optimize it.. you can optimize the site in two ways off page site optimization and on site optimization
Interesting seo tips….see few more seo tips to getting rank well seosemway.com/2010/10/08/top-10-white-hat-search-engine-optimization-tips-seo-tips-ranking/
Thanks alot, im ranked really high on bing but im trying to be like that on google, for some reason i only succeed on bing
Thanks for sharing! This is such an amazing blog post with almost everything I need to know about SEO.
Thank you for sharing this information. When mentioning “link out” is this to mean links that a page that is linking to another site as opposed to an “inbound link?”
This should not have happened in the first place
You should join Bing in a residential area forums which help to increase your website search engine SERP Bing. If the site is better able Bing right target keywords your site traffic is Bing.
Good tips especially for us beginners in blogging. thanks for the post.
Thanks for the list of Bing tips. Domain age and title make sense.
This is a good post about Bing SEO. It has been a hot talking point lately and is good for people to get some clarification.
Thanks for the advice seo for Bing.
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Very great tips. The hands of health care. Very nice sharing.
Thank, great job.
Thank you very much for this seo information.
Thanks for sharing this info .Bing is increasing fast .So there is need for the bing seo also .Please write a post on how the bing crawlers works .Thanks for the great info ..
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The awesome fresh articles keep me coming back here time and time again. thanks again so much.çatı
Right now, I find it difficult to rank well with Bing and I guess I will experiment on my other websites using these tips. Thanks.
Thanks for explaining about Bing. I am glad to visited here and come to know about if we are doing seo in Bing search engine then you also get traffic or benefit from Bing….
Thanks for including our link, please note this article has now moved to koozai.com/blog/search-engine-optimisation-seo/seo-resources/bing-using-dmoz-description/ as we have rebranded as Koozai.
Without a doubt that Bing is an important player when it comes to search engines. It certainly not as good as Google but a responsible SEO should take into account this. Bonus Unibet
thanks 4 the tips it helps me alot…thanks alot moderator
Thanks for this SEO tips that caters to Bing. I will try this to rank well in Bing.
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I found this is an informative and interesting post so i think so it is very useful and knowledgeable. I would like to thank you for the efforts you have made in writing this article. I am hoping the same best work from you in the future as well. In fact your creative writing ability has inspired me. Really the article is spreading its wings rapidly.
Thats interesting about Bing caring more about domain age than Google. I wonder how big a deal it actually is. You’ve writtin a nice article, and even though it is years old, it seems to be popular among many webmasters, including me =)
Very good information for me
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Thank you for the post. I found the information to be informative and useful.
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high quality article, thank you nice sharing, yalitim izmir
thanks for the tips …i will definitely implement it
thanks for the share
thanks for the important tips for the other search engine….
I thank everyone who’s really very good information. This information worked for me too…
the content shown in the video and what had written on this article greatly help me gather some useful ideas. thanks a lot for having this article.
Optimizing a website for Bing is quite hard to do. They’re not fond of your link popularity but rather, it looks if your website is really relevant to the keywords that you’re using.
Optimizing a website Bing is pretty hard to do. I’m not keen on link popularity, but it seems that if the site is really important that you are using keywords.
the target should be on google panda now…
I will try it. I hope it make me happy on bing
thanks for the share bookmarked it for future
This information worked for me to, thanks
When we do SEO, we focus on google but not thanks to you for the seo for bing search engine.
bing is one of the search engine used by people just like google and yahoo. In SEO your site will rank not just in one search engine sites but mostly to all major search sites. Thanks for the tip.
Bing has really made a good start, I guess in few months SEO ‘s will construct a separate plan for Bing search engine like Google……
Bing is certainly different from Google. I often find some sites ranking very well in Bing but not in Google and vice versa. Rarely both untill alot of work has been carried out.
Thanks for sharing! Veri Kurtarma
Great post I must say. Bing has proved to be very effective for me as most of my traffic generated after I started working with Bing.
I have a question about this: How did you reach these conclusions? You seem to be pretty sure of them.
I found one similar post without any comments below it. I would also like to hear more about how you got to these conclusions. I already know about how to get high with google SEO, but some more information about how to SEO for Bing would be appriciated.
Thanks. it s good article.
Thanks for these tips. But will Bing ever match Google? I hope so in the future.
yes I also believe Bing is certainly different from Google. I have also use sometime . Very nice post.
Its hard to find informative and accurate info but here I found…for getting indexed on the search engines
Well written article.I appreciate your writing skills.Its great.I really like the concept of this post and I feel that this is a very unique and rare information that you have managed to compile.You have done a great job by sharing this post with us.I like this post.Keep sharing with us in future too.
Google is quite dominant in Search. I think companies like Microsoft or yahoo should try to be innovative and unique in ideas. That’ll make them sustain.Bing is a web search engine that finds and organizes the answers you need so you can make faster, more informed decisions.Bing needs to improve its market share, there is no doubt about that.
These SEO tips are targeted for those people who already know SEO.The written skill is so good.I am impressed to this one.This is a great article.Thanks to share this blog.Keep it up.I will keep share in future.
Your absolutely right on this one Yena.