Monthly Archives: July 2011

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Google Chrome: Targeted Advertising at its Best

The world is quickly waking up to the power of the Indian customer base. The new Google Chrome ad on TV is a case in point. When Google Chrome first launched its marketing campaign in India, it started with an ad that seemed to be a generic version of what the West sees as the

By |2020-04-21T12:19:31+05:30July 17th, 2011|Advertising, Marketing|6 Comments

Celebration of World Social Media Day

Did you know that students receiving education online tend to outperform those receiving face-to-face instructions? This has been proven by a study conducted by the US Department of Education in 2009. Let’s delve into some more interesting facts. Approximately 80% of companies use social media for recruitment and out of this almost 95% of them

By |2020-04-21T12:20:57+05:30July 12th, 2011|Social Media|6 Comments