Content Creation

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Moonlighting and Copywriting

Let's not even get into a debate about the power of the written word. Since you are reading this, we can safely assume that the written word is worth something. However, we don't read every article or webpage we come across on the Internet. While there could be many reasons for this, the key out

By |2020-04-21T18:31:29+05:30April 5th, 2010|Content, Uncategorized|0 Comments

Worldwide Video War – Providers Open Content Floodgates

If Alvin Toffler ever went Shakespearean*, he would have suggested that ‘all ye take heede that future winds of change can best be rode by those ready to learn.' Having exhausted all possible variations on online models of print, or publishing to be more exact, the eye of the online world has been steadily increasing

By |2020-04-22T18:58:10+05:30December 16th, 2009|Business, Content, Marketing, Technology|0 Comments

Aggressive Web Content Writing: When Words become Swords

Powerful web content writing is always based on thorough understanding. However, to be successful, one needs to take a step forward and take the competitive nature of communication into account. It is then that you become aggressive towards registering the message you wish to convey in the minds of customers. Powerful Web Content Writing: Weapons

By |2020-04-23T12:36:21+05:30October 15th, 2009|Content|0 Comments

Content Repackaging

After instant food, instant dating and instant blogging, it’s time for instant content! When Federer created history by winning the 15th Grand Slam, prime-time was packed with stories on the champion's life. Images from the time he won the Wimbledon boys' title (1998) were shown. This was a time to reuse, repurpose, repackage, recycle, recreate

By |2020-04-23T13:04:27+05:30August 5th, 2009|Content|0 Comments

Fashion in Recession: Internet is ‘In’

The supermodels are missing from the ramp. Retailers are cutting back on buying. The guest lists have become shorter. Shows have got canceled. Recession has not spared the fashion industry. It is time to get creative... beyond designing. To reach out to their market, designers have added the Internet to the spring collection'09. According to the

By |2020-04-16T12:36:26+05:30March 9th, 2009|Business, Content, Global, Marketing|1 Comment

Content Development Strategy: Vital Statistics

The very purpose of having a web presence has changed drastically over the past decade. From being a mere extension of the promotional strategy of a business, a web presence has blossomed into becoming the core promotional methodology for enhancing brand recognition and promoting sales. IAB Europe President Alain Heureux said in a statement in

By |2020-04-16T12:41:02+05:30February 2nd, 2009|Content, Development|0 Comments