Marketing

Home|Marketing

Worldwide Video War – Providers Open Content Floodgates

If Alvin Toffler ever went Shakespearean*, he would have suggested that ‘all ye take heede that future winds of change can best be rode by those ready to learn.' Having exhausted all possible variations on online models of print, or publishing to be more exact, the eye of the online world has been steadily increasing

By |2020-04-22T18:58:10+05:30December 16th, 2009|Business, Content, Marketing, Technology|0 Comments

A Hotelier’s Guide to Online Hotel Marketing Strategies

Nothing is predictable in any industry. Even the best known names in the hospitality industry cannot determine or predict how consumers will buy or make their choices. No doubt, online hotel marketing strategies will be very strong in creating a well-executed presence for every hotel in the virtual world. Three effective tips to consider are:

By |2020-04-23T12:16:32+05:30November 17th, 2009|Business, Global, Marketing|1 Comment

Veda Informatics among the Best SMO Firms in India

TopSEOs recognizes Veda Informatics as one of the Best Social Media Optimization Firms in India New Delhi, India, August 6: Veda Informatics has been ranked among India's top 5 social media optimization (SMO) firms by TopSEOs, an independent authority on internet marketing vendors. The company has achieved this feat for the third consecutively month, this

By |2020-04-22T18:52:33+05:30August 6th, 2009|Business, Marketing, News|0 Comments

SEO Tips for Bing

With the launch of Bing earlier this month, Internet marketers have something new to work on. Going by the basic scheme of things, let me keep this blog post extremely simple. What is Bing? Bing represents Microsoft’s quest to beat Google in the search engine war. The company is advertising Bing as a “decision engine”

By |2020-04-23T17:09:27+05:30June 17th, 2009|Content, Marketing, Technology|83 Comments

Don’t be Chicken… Get the Bird to Build your Brand

Information technology has been the underlying cause of business transformation for the past couple of decades. In the last couple of years, it has changed the way organizations communicate with their target audience. The cheap availability and wide reach of the Internet has got companies to reconsider their online presence and to use it for

By |2020-04-23T17:28:56+05:30April 8th, 2009|Business, Global, Marketing, Technology|0 Comments

Starbucks, Social Media and Success

Bean there...Done that... At Starbucks, it is all about ‘you.' Chanting the simple mantra of "people before products," the company has been able to communicate that it cares about consumer experience. It gave them a platform to speak their minds. Once this was in place, all that had to be done was spotting what people

By |2020-04-23T17:40:43+05:30April 6th, 2009|Business, Marketing|1 Comment

Use of Social Media in Fashion Industry

People who were keen to know about fashion trends always picked up the latest glossy to know about the ever-changing trends in the fashion industry. However, social media has changed this totally. When we talk about social media, the general reference is to websites or online platforms that enable the fashion industry to connect with

By |2020-04-16T12:36:15+05:30March 16th, 2009|Business, Global, Marketing|6 Comments

Fashion in Recession: Internet is ‘In’

The supermodels are missing from the ramp. Retailers are cutting back on buying. The guest lists have become shorter. Shows have got canceled. Recession has not spared the fashion industry. It is time to get creative... beyond designing. To reach out to their market, designers have added the Internet to the spring collection'09. According to the

By |2020-04-16T12:36:26+05:30March 9th, 2009|Business, Content, Global, Marketing|2 Comments