Yearly Archives: 2021

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Things F.R.I.E.N.D.S Taught Us About Content Marketing

There isn’t a situation in life that can’t be responded to with a F.R.I.E.N.D.S. quote. Feeling overdressed? Could you BE wearing any more clothes? Disagree with someone? It’s a Moo point. What about keeping secrets? They don’t know that we know they know. It might be almost two decades since the sitcom aired its final

By |2021-07-30T10:33:54+05:30July 30th, 2021|Content Marketing|0 Comments

How to Get Your Business Blog Just Right

Wondering whether blogging is still relevant for your business in 2021 and beyond? Some simple numbers could answer that. B2B companies that published 11+ blogs per month generated 3X more traffic than firms blogging less than twice a month, says an article by HubSpot. Given that almost the entire world went online for all their

By |2021-07-23T15:11:55+05:30July 19th, 2021|Content Marketing|0 Comments

Neo Banks: The Biggest Challenge to Traditional Banking?

A term that was first used in 2017, neo banks or challenger banks, as they are called in the UK, are living up to their name. These fintech-based banks are giving the traditional banking system quite a run for their money (quite literally). Although neo banks operate only via digital means, such as mobile apps,

By |2021-06-21T16:03:16+05:30July 7th, 2021|Finance|0 Comments

Powerful Marketing Hacks to Grow Your Business on LinkedIn

LinkedIn is the most professional of all social media sites. Studies have found that 93% of B2B marketers consider it extremely effective for leads. Further, 51% companies acquire a B2C customer through LinkedIn. As of March 2021, the platform has about 740 million members in 200 countries, with over 55 million registered organizations. So, consider

By |2021-06-07T14:37:19+05:30July 2nd, 2021|Content Marketing, Social Media|0 Comments

Dogecoin: Just a Joke or Should We Take It Seriously?

Dogecoin started as a joke. When founders Billy Markus and Jackson Palmer designed a cryptocurrency using the popular grammatically challenged Shiba Inu meme dog as a mascot in 2013, they did not intend to create a feasible alternative to Bitcoin (BTC). Instead, they set out to make a crypto that invited intrigue due to its

By |2021-06-09T10:34:52+05:30June 9th, 2021|Finance|0 Comments

Here’s How Elon Musk’s Tweets Impact the Markets

Unless you’ve been living under a rock for the past year, you’ve probably seen the Reddit army move markets. While several factors, like the economy, business decisions, fund managers, market pandits, and insiders continue to have a major impact on the markets, another significant driver has come in the form of influencers. A tweet is

By |2021-05-31T10:10:26+05:30May 31st, 2021|Content Marketing, Finance, Social Media|0 Comments

How Covid Flipped the Traditionally Slow-to-Innovate Education Industry

The COVID-19 pandemic has had a profound impact on teaching pedagogies and strategies for learning assessment. In effect, the pandemic overturned even some of the most strongly held beliefs about K-12 and higher education. It highlighted that the frameworks that had so far been used for education delivery might no longer bring the best results.

By |2021-05-21T10:08:05+05:30May 21st, 2021|EdTech|0 Comments

US Stocks End Higher With S&P 500 Settling Above 4,000 For First Time

US stocks ended the holiday-shortened week on a strong note, with tech shares leading the rally. Investors once again started buying tech stocks on the easing of bond yields from their recent highs. The 10-year Treasury yield slipped 7 basis points to about 1.68% on Thursday, after hitting a 14-month high of around 1.77% in

By |2021-04-05T22:11:35+05:30April 5th, 2021|Finance|0 Comments

Wall Street Settles Last Week Mostly Lower, Despite Decline in Covid-19 Cases

US stocks ended the holiday-shortened week on a cautious note, amid a rise in Treasury bond interest rates. US Secretary of the Treasury Janet Yellen told reporters that further fiscal stimulus is needed to help the country get back to full employment, despite some economic reports pointing towards a recovery. Meanwhile, the Labor Department reported

By |2021-02-22T10:44:56+05:30February 22nd, 2021|Finance|0 Comments

US Stocks Record Best Week Since November Despite Weak NFP Report

US stocks started last week on a strong note, driven by hopes of additional stimulus from the Biden administration. Wall Street wrapped up a solid week, with the S&P 500 and Nasdaq closing at fresh highs on Friday, despite a mixed non-farm payrolls (NFP) report for January. The US Labor Department reported an addition of

By |2021-02-08T10:49:27+05:30February 8th, 2021|Finance|0 Comments